You see lots of articles and hear lots of talks that refer to supposedly enormous failure rates amongst new businesses - two thirds fail within two years, only 5% last ten years and so on.
We've never been able to ascertain any credible source for these numbers. There simply isn't one place where data on business failures are collated - and, in any case, what constitutes a business failure is a really grey area anyway.
One could try looking at the number of companies formed and dissolved by Companies House. That doesn't work at all, though. Lots of companies dissolved by Companies House (quite possibly the majority) aren't based on a business failure at all. For example:
- An individual forms a company to do some freelancing. One of their customers offers them and job, and they accept it. They don't need the company any more. That's not necessarily a failure.
- A couple of people with companies decide to go into business with each other. They form a new company for that purpose. They don't need their old companies any more. That's certainly not two business failures.
- The owners of a company sell up. The buyer (as would normally be the case) wants to buy the assets of the company and its goodwill, not the company itself. After that happens, the old company isn't needed any more. The former owners wander off with the millions of pounds they've made. That's quite possibly a triumph, not a failure.
Similarly, some studies have been done of the numbers of businesses registering and deregistering for VAT. But that's a terribly way of measuring failure too - often a business deregisters because the trade's being transferred to a company, for example, because things are going so well. Or because of a retirement/sale/deliberate downsizing. There are loads of possible reasons.
It seems to us that these stats are used principally to sell to you on the basis of fear ("you need to buy this if you're not going to become one of these millions of failures"). Take them with a massive pinch of salt. We just treat them as fiction.